Choose Your WhyFire Service Level
Turn your website into a 24/7 lead generation machine. Live and capturing leads in under 30 days.
Level 1
Fireplace Finder Embed
$199/mo
$2,999 setup fee
- 3,500+ products organized
- Embeds in your site
- Filters by situation & fuel
- Product specs & manuals
- Lead capture
- Answers "What fits?" + "Next steps?"
Best for:
Dealers who want to stop confusing customers but prefer to handle pricing conversations personally
⭐ MOST POPULAR
Level 2
Fireplace Finder + Online Estimator + Automated Follow Up
$299/mo
$3,999 setup fee
- Everything in Level 1
- PLUS:
- Online pricing estimates
- Real cost ranges
- Automated follow-up emails
- 24/7 appointment booking
- Answers all 3 customer questions "What fits?" + "How much?" + "Next steps?"
Best for:
Dealers ready to capture that 38.4% of after-hours traffic with fully pre-qualified leads ready to buy
Level 3
Complete WhyFire Website
$399/mo
$7,499 – $12,499 setup fee
- Everything in Level 2
- PLUS:
- Complete custom website
- Full branding
- SEO optimized
- Content management
Best for:
Dealers starting fresh or replacing an outdated website
1-3 sales per year (on average) pays for 12+ months
Level 1 and 2 plans are usually live in less than 30 days
Quick Comparison
| Feature | Level 1 | Level 2 | Level 3 |
|---|---|---|---|
| 3,500+ Product Database | ✓ | ✓ | ✓ |
| Customer Situation Filters | ✓ | ✓ | ✓ |
| Lead Capture Forms | ✓ | ✓ | ✓ |
| Website Integration | ✓ | ✓ | ✓ |
| Online Estimate Pricing | – | ✓ | ✓ |
| Automated Follow-Up | – | ✓ | ✓ |
| 24/7 Appointment Booking | – | ✓ | ✓ |
| Custom Website Build | – | – | ✓ |
| Full Branding Integration | – | – | ✓ |
| SEO Optimization | – | – | ✓ |
Common Questions
For Service Levels 1 and 2 it’s usually under 30 days from sign-up to live lead generation. Week 1: Product catalog uploaded. Week 2: Pricing configured. Week 3: Integration completed. Week 4: You’re live.
For websites, it depends how fast you want to move—and how many revisions you make, but generally the process takes 3-4 months.
Not for Level 1 or 2—WhyFire embeds seamlessly into your current site. Level 3 gives you a complete new website built around the WhyFire system.
Yes. We configure pricing ranges based on your local labor rates, installation complexity, and markup strategy.
Level 1: Lead sent to you for manual follow-up. Level 2 & 3: Automated email sequence nurtures the lead and enables 24/7 appointment booking.
Absolutely. Start with Level 1 and add features as your needs grow. Many dealers start with Level 1 to test the system, then upgrade to Level 2 once they see results.
Want to See It in Action?
Schedule a 60-minute demo to see WhyFire up close and choose your service level.
Need Enterprise Solutions?
If you have a large scale organization that wants to create an integrated sales funnel from initial customer contact all the way to the purchase, our Enterprise Solutions can help. Here are some of the tools available:
• Corporate Websites
• API Access
• Custom Fireplace Builder Tool
• Augmented Reality Fireplace Placement Tool
• National Lead Distribution and Management
• CRM Integration
• Custom Syndication Web Script
• Custom Branding
• Custom Reporting
• Self-Service Kiosks
• Signage and QR Codes
• Custom Estimate Builders
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